Creating campaigns just got easier. With the new Creative Library, you can now access and reuse creatives that have already been uploaded to GSM360, instead of uploading the same assets each time you create a new campaign.

What's New?

• Reuse existing creatives - Select previously uploaded assets directly from your Creative Library when setting up a campaign.


• Faster campaign setup - Skip repetitive uploads, especially when running multiple campaigns with the same creatives.


• Use approved assets with confidence - Easily reuse creatives that have already gone through the approval process.
  
  

Adding Creatives

All your existing creatives are already in your library. During the usual campaign setup, you can either upload new creatives or select from the previously uploaded files.

You will only see files based on the Creative Type selected in the Budget section.

Image

 Once selected, click the Add Creatives button. You may then add the URL(s) to the creative(s).

Click the Add Creatives button and your creatives will be added to the campaign.  

HTML

You may add a new creative by pasting the Creative Code and uploading the creative screenshot, or select from the previously uploaded files.

Click the Add Creatives button.

You may make any changes if needed. Click the Add Creatives button and your creatives will be added to the campaign.  

Video

You may add a new creative by uploading the video asset and an End Card, or select from the previously uploaded files.

Once the video is selected, click the Next button. If you have attached an End Card previously, it will be reflected as such. To update the End Card, you may do so in the next step.



Click the Add Creatives button. You can configure the video creative(s) by updating the End Card and/or adding the URL(s).



Click the Add Creatives button and your creatives will be added to the campaign. 

Native

You may add a new creative by uploading the Native Image and Icon, or select from the previously uploaded files.



Once the creative is selected, click the Next button. The icon attached will be reflected as such. 

Click the Add Creatives button. You can configure the native creative(s) by updating the URL(s), Title, Star Rating, Description and Call to Action. 

Click the Add Creatives button and your creatives will be added to the campaign.

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Accessing the Creative Library

You may also add creatives to the library without adding them to a campaign. Navigate to the Manage tab of your account and click Creative Library.

Click the + Create New Creative button on the right. Select the relevant Creative Type.



Follow the same steps as above for each creative type. 

Edit function is also available through the Creative Library.

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For more information, reach out to your Account Management team.