Guide to Create an Audience List
Maximizing your First-Party Data
Having an Audience List is useful for granular targeting or exclusion of Device IDs collected. This guide shows you how to create one:
- Go to the Audiences tab of your account.
- In the Audience page, click on the + Create New Audience button. A link to a sample .csv file is provided for your reference as well.
- Name the Audience list, then drag and drop or upload your .csv file into the field.
- You will see the Audience Count once the file is uploaded. Click the Create Audience button.
- Once created, the new list will appear in the Audience List page, where you have a holistic view of the Audience List size along with basic counts of the campaigns where the white / black lists are attached to. It will be in Processing status for some time and will move to Success when ready.
- Your audience can be in Failed status because of the following reasons:
- The file is not available for processing.
- The file is corrupted or in an invalid format.
- There is a system issue in processing the Device IDs in the file.
Please reach out to the Account Management team if you need help.
- Once your Audience List is successfully processed, it will appear in the Audience dropdown list within the Targeting section of your campaign creation. You can then use it as a White or Black List.
The system needs time to process Audience Lists. Do check on the Status in the Audiences page.
There is a maximum of 100 million devices per file, with each file having a maximum 10MB size limit. If your file breaches any of the limits, please split the file and create a new one.
You can include multiple lists in your campaign setup and reuse audiences across multiple campaigns.
There is a maximum of 100 million devices per file, with each file having a maximum 10MB size limit. If your file breaches any of the limits, please split the file and create a new one.
You can include multiple lists in your campaign setup and reuse audiences across multiple campaigns.
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